Bloww Marketplace Agreement

Version: April 2026

Part A — Master Marketplace Agreement

This Master Marketplace Agreement (“Agreement”) governs the use of the Bloww platform and all campaigns conducted through it.

This Agreement is entered into between:

  • Platform: Bloww.app Inc., Canada (“Bloww”)
  • Creator: Any individual or entity registered as a creator on Bloww (“Creator”)
  • Business: Any individual or entity registered as a business on Bloww (“Business”)

By using the platform, both Creator and Business agree to be bound by this Agreement.

1. Role of the Platform

Bloww operates a digital marketplace connecting Businesses and Creators.

Bloww:

  • Facilitates discovery, campaign creation, contracting, and payment processing
  • Provides standardized workflows for campaign execution
  • Is not a party to agreements between Creator and Business
  • Does not control or guarantee Creator performance or content outcomes

All campaign agreements are entered into directly between Creator and Business.

2. Campaign Formation

A binding agreement between Creator and Business is formed when:

  • A Creator is selected by a Business for a campaign, and
  • Payment is successfully placed into escrow

The Campaign Schedule (including brief, deliverables, deadlines, and usage rights) constitutes the full scope of the agreement.

3. Fees and Payments

Businesses pay:

  • Creator fees
  • A Bloww platform fee (15%)
  • Applicable taxes

Payments are processed via a third-party payment provider (e.g., Stripe)

Funds are held in escrow until release conditions are met

Bloww does not hold funds directly

Payment Release

Funds are released to the Creator when:

  • The Business approves the content, OR
  • The review period expires (see Section 5), OR
  • The campaign is automatically completed (see Section 5.5)

4. Taxes

  • Creators are responsible for their own income tax, VAT, or GST obligations
  • Bloww collects taxes only on its platform fee where legally required
  • EU B2B transactions may be subject to reverse charge mechanisms

5. Delivery, Review and Approval

5.1 Delivery

The Creator must deliver content in accordance with the Campaign Schedule.

5.2 Review Period

The Business must review delivered content within 5 calendar days after submission.

5.3 Approval

Content is deemed:

  • Approved when explicitly accepted by the Business, OR
  • Automatically approved if no response is received within the review period

5.4 Revisions

Unless otherwise specified:

  • Each campaign includes one (1) revision round
  • Additional revisions require mutual agreement

5.5 Campaign Completion

The Business must mark the campaign as completed within 10 calendar days after submission of the final deliverable.

If the Business does not take action within this period:

  • The campaign shall be automatically considered completed
  • Payment shall be released accordingly

6. Content Ownership and Usage Rights

Unless otherwise specified in the Campaign Schedule:

  • Creator retains ownership of all intellectual property
  • Business receives a non-exclusive license to use approved content as defined in the Campaign Schedule

7. Creator Obligations

The Creator represents and warrants that:

  • Content is original and does not infringe third-party rights
  • Content complies with applicable advertising and disclosure laws
  • Content adheres to the Campaign Schedule

8. Business Obligations

The Business agrees to:

  • Provide clear, lawful, and complete campaign briefs
  • Review content within the defined timelines
  • Not request illegal, misleading, or unethical content

9. Dispute Resolution

9.1 Grounds for Dispute

A dispute may be raised if:

  • Content is not delivered within agreed timelines
  • Content materially deviates from the Campaign Schedule
  • Either party fails to respond within a reasonable timeframe

9.2 Dispute Process

Upon dispute:

  • Both parties must submit relevant evidence (including campaign brief, delivered content, and communication)
  • Bloww may request additional information
  • Bloww will review the dispute in good faith
  • Bloww may issue a resolution recommendation

9.3 Payment During Dispute

In the event of a dispute:

  • Payment will be placed on hold
  • Funds will remain in escrow until resolution

9.4 Resolution Outcomes

Possible outcomes include:

  • Full payment release to Creator
  • Partial refund to Business
  • Full refund to Business

9.5 Platform Discretion

Bloww reserves the right to determine the outcome of escrow release based on platform policies and available evidence.

Bloww’s decision regarding escrow release shall be final for the purposes of platform operation.

9.6 Dispute Timing

Any dispute must be raised within 7 calendar days after submission of the final deliverable.

Disputes must be submitted via support@bloww.app

If no dispute is raised within this period, the campaign shall be considered accepted and completed

10. Refund Policy

Refunds are only issued:

  • In accordance with dispute outcomes, OR
  • Where required by applicable law

11. Limitation of Liability

Bloww is not responsible for:

  • Content legality or compliance
  • Campaign performance or outcomes
  • Conduct of Creators or Businesses

Bloww is not liable for subjective dissatisfaction with creative output.

Maximum liability is limited to the total platform fees paid to Bloww.

12. Termination

This Agreement remains in effect while users are active on the platform.

It terminates automatically upon:

  • Completion of all active campaigns, OR
  • Account closure

Sections relating to liability, disputes, and payments survive termination.

13. Governing Law

This Agreement is governed by the laws of Canada, unless mandatory local law requires otherwise.

14. Modifications

Bloww reserves the right to update this Agreement at any time.

Continued use of the platform constitutes acceptance of updated terms.

15. Entire Agreement

This Agreement, together with the Campaign Schedule, constitutes the entire agreement between the parties.